Wisconsin CUB sees consumer, environmental fights converge

As a wave of consumer activism swept the country in the 1970s, Wisconsinites formed the country`s first statewide consumer advocacy group focused on utilities....

...The two missions can sometimes be at odds. For example, CUB recently found itself taking a different position than environmental groups on proposals for high-voltage transmission lines and large solar farms. But with renewables becoming cheaper and myriad new solutions available to promote energy conservation today, CUB sees its consumer focus increasingly dovetailing with environmental and clean energy groups` interests...

   ...more

Ken Notes: This will be interesting to watch. We are dealing with systemic change, like when personal computers entered the workforce, and we are very early in the process. The question is how we will generate, distribute, and pay for this new energy...